Piney Grove Baptist Church (PGBC) of Mount Airy had recently hired a new pastor, Rev. Mark A. Reece, Jr., when we were approached about creating their website. When we initially spoke with PGBC, we advised church leadership we would need to work on branding their church before we started on their website.
We asked church leadership to consider: what the church and its members stood for, what sort of identity would the church like to establish within the local community, what type of new members did the church want to market to?
Once a visual brand and position statement were created we were able to move forward with their website. PGBC is a traditional Baptist church; however, the church understands and embraces the need to change. Keeping this in mind, we designed a website respectful of their traditional values with a modern look and easy navigation.